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- Coca-Cola’s NFT ‘Masterpiece’ collection merges classic and contemporary artworks.
- Base collaborates with Atari, OpenSea, and others for daily on-chain collectibles.
The recent introduction of Coinbase’s Layer-2 platform, Base, has sparked a surge of digital creativity, with prominent companies such as Coca-Cola participating in the movement. The American multinational corporation made its entry into the non-fungible token (NFT) space with the launch of its ‘Masterpiece’ collection on August 13.
This collection of eight NFTs showcases a combination of classic masterpieces and modern digital art. It includes renowned works like Edvard Munch’s “The Scream” alongside contemporary pieces from emerging artists like Aket and Vikram Kushwah.
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Check out the link below to see the full Masterpiece collection https://t.co/PQoKJCmUWe
— Coca-Cola (@CocaCola) August 13, 2023
Aket, a featured artist from France, shared the importance of Coca-Cola’s participation, viewing the brand as a generational symbol that inspires people to chase their dreams each day. Meanwhile, Fatma Ramadan, an Egyptian visual artist, expressed her pride in being included in the collection, emphasizing the project’s global inclusivity that brings together diverse artists from various regions.
Additionally, the community perceives the ‘Masterpiece’ collection as a representation of how corporations can connect the traditional and digital realms. The mint prices for these NFTs are set between 0.011 and 0.014 ETH.
Furthermore, Coca-Cola’s NFT Masterpiece on Base has formed partnerships with notable brands such as Atari, OpenSea, Pixelmon, and Showtime, launching daily mints of on-chain collectibles in the upcoming week.
