Meta Plans to Implement Generative AI Technology in Metaverse Gaming, Indicated by Recent Job Posting

Meta aims to transform metaverse gaming by integrating generative artificial intelligence (AI) technology.

A recent job posting from Meta indicates the company’s goal to investigate and prototype “entirely new types of gameplay” in the metaverse by merging generative AI with virtual, augmented, and mixed-reality games.

The organization envisions games that are non-deterministic, tailored to individual players, and capable of evolving with each session, resulting in experiences that are currently beyond imagination.

“This is a nascent area but has the potential to create new experiences that are not even possible to exist today.”

$347,000 in Compensation

The chosen applicant for the position will initially join Meta’s Reality Labs division, which concentrates on metaverse development, while also working alongside company leadership.

The role offers an annual salary of around $347,000, in addition to bonuses, equity, and benefits.

Although the primary emphasis will be on Horizon, Meta’s integrated game creation system within the metaverse, the role may extend to other platforms beyond Meta, including mobile and PC.

A key responsibility of the position will be to develop tools that can expedite content creation on Meta’s platforms.

Meta acknowledges the swift advancement of the generative AI landscape, especially concerning content creation, and seeks to lead the sector by making substantial investments in this domain.

Meta’s pursuit of generative AI technology in metaverse gaming occurs at a time when the company has committed billions of dollars to its metaverse division.

However, the division reported a loss of $3.8 billion in the first quarter of this year.

It is important to note that businesses are increasingly embracing metaverse technologies for virtual meetings, training sessions, and customer engagement.

Companies are investigating virtual reality for remote work and collaboration, which has gained traction post-pandemic.

Moreover, the combined use of blockchain and metaverse technologies is emerging as a significant trend.

Blockchain offers the framework for secure transactions and digital ownership within the metaverse, enhancing user experiences and generating new economic opportunities.

Firms like Meta, Microsoft, Tencent, and Nvidia are making substantial investments in the metaverse to improve their platforms and develop new user experiences.

For example, Meta allocated $50 million for global research and development in the metaverse, while Epic Games secured $1 billion, which includes a $200 million investment from Sony.

Meta’s AI Efforts in Brazil Face Setback

In the meantime, Meta has faced challenges in its AI initiatives in Brazil.

The country’s national data protection authority has recently determined that Meta is barred from utilizing Brazilian users’ personal data to train its AI models.

The National Data Protection Authority has mandated the immediate halt of Meta’s new privacy policy, which involved using photos, audio, videos, and posts for AI training purposes.

Failure to comply with the order could lead to a daily fine of 50,000 Brazilian real (approximately $8,800).

In reaction to the ruling, Meta stated that the decision would postpone the rollout of AI benefits to the Brazilian populace.

Brazil represents a significant market for Meta’s social media platform, Facebook, with 102 million active users, according to the regulator.

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