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Ethereum has experienced a slight decline today, retreating after a series of robust sessions as the wider market cooled off with a 1.5% decrease in the last 24 hours.
However, despite this temporary drop, ETH has increased by 7% this week and 13% over the last month, maintaining strength while paving the way for a more significant breakout.
This optimistic momentum is driven by a significant announcement from BitMine, the largest Ethereum treasury in the market, which has just invested $200 million into Beast Industries, the media company established by YouTube sensation MrBeast.
This action indicates confidence in Ethereum as the backbone for the upcoming wave of digital platforms, content economies, and Web3 media.
Ethereum continues to be the largest and most proven layer-one network, and with institutional investment pouring in, the long-term Ethereum price forecast appears increasingly positive.
Ethereum Price Forecast: MrBeast Just Secured a $200M Investment From One of ETH’s Major Whales – What’s Next?
As detailed in the attached press release, BitMine – which currently possesses just over 200,000 ETH (approximately $13.7 billion) – has declared a $200 million equity investment in Beast Industries, with Beast CEO Jeff Housenbold suggesting that there may be future collaboration between the two companies.
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For those who may not know, @MrBeast is the top content creator globally and plays a crucial role in the lives of GenZ, GenAlpha, and even Millennials
– BitMine has earmarked 5% of its balance sheet for “moonshots,” making this a strategically sound decision pic.twitter.com/iMLaJeNHWu— Bitmine (NYSE-BMNR) $ETH (@BitMNR) January 15, 2026
“Their backing is a strong endorsement of our vision, strategy, and growth path, providing us with additional capital to achieve our aim of becoming the most influential entertainment brand worldwide,” he stated. “We are eager to explore ways to collaborate and integrate DeFi into our upcoming financial services platform.”
This is favorable for both BitMine and MrBeast, and consequently, it also bodes well for Ethereum’s price, although the latter hasn’t reacted particularly positively to this news.
As illustrated in the chart below, it continues to maintain substantial momentum, despite the minor correction over the past 24 hours.
It has recently emerged from a bullish pennant, while its two primary indicators – the relative strength index (yellow) and the MACD (orange, blue) – are still on the rise, having been subdued for several months prior.
Source: TradingView
Thus, it remains a very favorable time to invest in Ethereum, which is still 33% down from its all-time high of $4,946, achieved in August.
Fundamentally, Ethereum is one of the most reliable cryptocurrencies in the market.
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Its total value locked (TVL) represents 58% of the entire crypto ecosystem, excluding Ethereum-based L2s, while Ethereum ETFs and digital funds currently hold assets worth $25.26 billion.
The future looks very promising for the token, with the Ethereum price likely to hit $4,000 by the end of Q1, and potentially reach $5,000 by H2.
SUBBD Is Set to Launch An AI-Driven Content Creation Platform: Next 100x Alt?
While Ethereum is one of the more secure altcoins to invest in, traders seeking larger, quicker returns may also consider diversifying into smaller cap tokens.
This could involve allocating a portion to presale coins, which can build momentum during their sales and subsequently rally strongly upon listing on exchanges.
One token that is currently generating some initial momentum is SUBBD ($SUBBD), a new Ethereum-based initiative that is preparing to launch an adult content creation platform.
Earn up to $500 per day with your own AI Creator
Start here: https://t.co/9jJM0SyyiQ https://t.co/v7oruRW0ag— SUBBD (@SUBBDofficial) December 28, 2025
SUBBD initiated its presale a couple of months ago and has thus far raised over $1.4 million, indicating significant interest.
Much of this interest stems from its plan to merge AI and crypto to provide its content creation platform with a competitive advantage over existing rivals.
Its platform will feature a range of AI tools designed to simplify content creation for users, including tools for idea generation, media and video production, and AI agents/performers.
This combination promises to enhance user efficiency, while the use of crypto ensures that payouts are transparent and immediate.
Together, this integration positions SUBBD as one of the most advanced content platforms on the Web, and since the SUBBD token will be essential for subscription payments, it could see considerable demand.
Investors can purchase it now by visiting the SUBBD website, where the token is currently priced at $0.057475.
Visit the Official SUBBD Website Here
The post Ethereum Price Prediction: MrBeast Just Got a $200M Backing From One of ETH’s Biggest Whales – What Happens Next? appeared first on Cryptonews.
