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Asia is deemed “essential” to the Web3 gaming sector as it currently holds the largest share of gamers, gaming revenue, and exhibits a strong interest in blockchain technology, according to a recent report.
An April 13 report from the analytics platform DappRadar highlighted that the Asian market comprises over 1.7 billion video game players, representing 55% of the global gaming population.
Additionally, it accounts for more than half of the worldwide gaming revenue and has historically been “the driving force” behind the international gaming sector, as stated in the report.
Market share of global gamers data revealed. Source : DappRadar
Given these elements, DappRadar asserts that the Asia region “plays a vital role in the adoption of blockchain gaming.”
China, Japan, and South Korea are the leading countries in the Asian gaming industry and host 62 of the top 100 gaming companies worldwide by market capitalization.
According to DappRadar, China has prohibited cryptocurrency and restricts gaming companies from incorporating blockchain technology into their games.
In contrast, gaming firms in Japan and South Korea are “at the forefront of adopting blockchain technology in gaming,” citing Sony’s recent NFT-related patents and Sega’s announcement regarding its forthcoming blockchain game.
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A survey involving 1,030 Japanese individuals aged from their 20s to 70s, referenced in the report, indicated a positive outlook for the Japanese blockchain gaming sector.
Related:Asia’s gaming giants bet on Web3 to transform the global gaming landscape
The survey revealed that just over 40% of participants were aware of blockchain games, and more than half of those familiar had a positive impression of them.
Survey results of those familiar vs not familiar with blockchain gaming Source: DappRadar
The report also addressed the global Web3 industry, noting that “visual quality and game experience” are “slightly” more critical factors for gamers when assessing a new game compared to other elements such as entry price, the number of active users, and game economies.
Metrics that gamers check to evaluate new games. Source: DappRadar
Furthermore, the report underscored the importance of airdrops in encouraging gamers to explore new games.
It was noted that airdrops are regarded as “a crucial factor,” with gamers still anticipating receiving airdrops before engaging with a new game.
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