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Hawk Tuah Girl shares details about the incident involving the collapsed HAWK meme coin., 2026/03/22 14:45:21

Blogger Haliey Welch, known by her alias Hawk Tuah Girl, shared insights regarding her involvement in the issuance of the collapsed meme coin HAWK.
In an interview with YouTuber Andrew Callaghan, Welch explained that her contribution to the failed crypto project was limited to granting permission to use her name and likeness. According to her, the financial aspects of the project were managed by others, who also provided scripts for the videos. Welch claimed that the project was presented to her as a community initiative with promises of charitable donations and rewards for supporters.
The influencer stated that she placed her trust in “the wrong people,” and at the time of the token’s collapse, she had no knowledge of cryptocurrencies and had never used platforms like X before. To this day, Hawk Tuah mentioned that she has not fully understood how digital currency operates, despite attending several crypto events, including a Bitcoin conference.
Welch characterized the launch of the HAWK token as chaotic and recounted the peculiar behavior of the individuals managing the project:
“The coin launched on a day when I had, I think, two podcasts. We were in California, and the guy handling the coin was pacing back and forth nervously. I thought to myself: is this normal?”
In December 2024, the meme coin HAWK, which Welch promoted, reached a market capitalization of $490 million, but lost over 90% of its value within hours of its launch. A wave of criticism directed at Welch emerged on social media.
Subsequently, the U.S. Securities and Exchange Commission (SEC) initiated a case against the blogger. In May, the SEC dropped all charges against her. Welch then admitted that she was promised a fee for marketing rather than a share of the profits. The YouTuber confirmed that she did not profit from the coin, as all payments received were used to cover legal fees and crisis PR.