Meta, led by Mark Zuckerberg, is set to reintroduce its stablecoin in the latter half of this year.

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The integration of stablecoin by the owner of Facebook includes plans for a third-party vendor to assist in managing stablecoin-based payments and the implementation of a new wallet, sources indicated.

Mark Zuckerberg’s Meta is preparing to reintroduce stablecoin. (Reuters, Modified by CoinDesk)

What to know:

  • According to sources, Meta has issued a request for product (RFP) to external firms to assist in managing stablecoin-based payments.
  • One source identified Stripe, which purchased the stablecoin company Bridge last year, as a potential candidate for leading the pilot of Meta’s stablecoin.
  • Meta had previously attempted to launch the Libra stablecoin, later renamed Diem, in 2019, but the initiative was halted due to regulatory concerns.

Meta, the American technology leader founded by Facebook’s Mark Zuckerberg, intends to enter the stablecoin sector later this year, contingent upon a successful partnership with a third-party firm to enable payments utilizing dollar-pegged token technology, as per three individuals familiar with the situation.

This tech giant, which owns Facebook, WhatsApp, and Instagram and boasts over 3 billion users, plans to initiate its stablecoin integration in the early part of the second half of this year, as stated by one individual who requested anonymity due to the confidential nature of the plans. Meta is looking to incorporate a vendor to assist in managing stablecoin-backed payments and to implement a new wallet, according to the source.

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A second individual mentioned that Meta has sent out a request for product (RFP) to external firms and highlighted Stripe as a probable candidate for piloting Meta’s stablecoin.

Stripe, which acquired stablecoin expert Bridge last year, has been a long-standing partner of Meta, and Stripe CEO Patrick Collison joined Meta’s board of directors in April 2025.

Meta, Stripe, and Bridge were contacted for comments, but none responded by the time of publication.

The launch of a stablecoin by Meta would enable it to establish payment channels for its extensive user base while avoiding costly traditional banking fees, potentially positioning the company as a global frontrunner in “social commerce” and cross-border remittances.

This development would also place the tech giant in direct competition with entities such as Elon Musk’s social media platform X and messaging service Telegram, both of which are looking to incorporate payments internally by evolving into “super apps.” This was an initial objective of the proposed Libra project — allowing the social media entity to leverage its vast networks, including WhatsApp’s peer-to-peer messaging service and the commerce tools of Facebook and Instagram, for payment solutions.

Regulatory shift

Meta previously attempted to launch the Libra stablecoin, later rebranded as Diem, in 2019, but encountered significant challenges due to a less favorable regulatory environment compared to today and ongoing reputational damage from the Cambridge Analytica incident.

In response to opposition from U.S. legislators, the Libra Association, as it was known at the time, reduced its ambitions in 2020, shifting focus to developing various pegged to different currencies, rather than pursuing the original vision of a global digital currency backed by a collection of national currencies.

Ultimately, Meta’s stablecoin was never officially launched, and the initiative was terminated with its assets sold off in early 2022.

The regulatory landscape in the U.S. today differs significantly. Several crypto regulatory frameworks are being developed, including President Donald Trump’s GENIUS Act, which for the first time created a legal infrastructure for U.S. stablecoin issuers and opened the doors for new market entrants with fresh tokens. However, U.S. regulators are still in the preliminary stages of formulating the rules governing issuers.

That said, the entire Libra/Diem experience has led Meta to prefer relying on a third-party stablecoin payment provider this time, according to one of the sources.

“They want to do this, but at arm’s length,” stated the source.